In a groundbreaking collaboration, Ambassadors Group Rwanda Ltd and the Rwanda Football Federation (FERWAFA) have launched a nine-day D-License Coaching Training for 33 coaches sponsored by Compassion International Rwanda.
The opening of this training was officiated by the National Technical Director of the Rwanda Football Federation, the Partnership Facilitator of Compassion International in Eleven communities in Gicumbi, sponsored by Compassion International Rwanda / Gicumbi Cluster, and the Managing Director of Ambassadors Group Rwanda Ltd, who also serves as the Africa Director of Ambassadors Football. Their joint presence signified the unity of vision and commitment to see football used as a tool for both professional development and spiritual transformation.
This initiative marks a significant step in shaping the next generation of grassroots football in Rwanda, combining technical development with values that go beyond the pitch.



Transforming Coaches, Transforming Communities
Upon completing the training, the 33 coaches will return to their local churches and communities to work with over 500 children across 11 different communities in Rwanda. These coaches are not only being equipped with technical knowledge but also being empowered to lead with integrity, faith, and vision.
The vision behind this program is clear: to see the lives of both players and coaches transformed through the game of football. The mission is to glorify God with our talents and become positive influencers in the world of sport. By rooting football development in Christian values, Ambassadors Group Rwanda Ltd and FERWAFA are building a framework where coaching is about more than tactics and drills; it is about shaping lives.
Football and Discipleship: Releasing Children from Poverty in Jesus’ Name
At the heart of this initiative lies the powerful motto of Compassion International: “Releasing children from poverty in Jesus’ name.” Poverty is not only a lack of material resources but also the absence of opportunities, hope, and guidance. By combining Compassion’s holistic approach with football, children are given a chance to grow in every dimension of life.
Through sport development, children experience physical growth as they build strength, discipline, and healthy habits. At the same time, the program nurtures spiritual development by grounding both coaches and players in biblical values, pointing them toward Jesus Christ as the true source of transformation. Alongside this, football provides a safe space for emotional development, where children learn teamwork, resilience, self-confidence, and the joy of belonging to a caring community.



This blend of discipleship and football becomes more than just a game, it is a pathway to restoring dignity, hope, and purpose. As coaches disciple children through training sessions and mentorship, they not only release them from cycles of despair but also equip them to live out their God-given potential. In this way, football becomes a living tool of Compassion’s mission: transforming lives and releasing children from poverty in Jesus’ name.
A Milestone for Grassroots Football
This combined effort between Ambassadors Group Rwanda Ltd and FERWAFA is a milestone for grassroots football in Rwanda. It represents a new chapter where football excellence meets holistic transformation. Children will not only learn to play the game better, but they will also grow in character, discipline, teamwork, and faith.
By equipping coaches who are both technically skilled and spiritually grounded, this collaboration ensures that football becomes a tool for hope and opportunity. It bridges the gap between professional football development and community-based discipleship, paving the way for a brighter future for Rwandan children.
Looking Ahead
As this journey begins, the dream is bigger than the game itself. It’s about creating environments where children can dream boldly, discover their God-given potential, and become leaders who influence society positively, both on and off the pitch.
This initiative stands as a powerful example of what happens when sports, faith, and community come together with a shared purpose: to glorify God and transform lives through football.

